# Replika review

Canonical page: https://theplaydevil.com/reviews/replika

By [The Play Devil](https://theplaydevil.com/about#editorial-voice). For adults only; non-explicit editorial presentation.

I would let the free conversation earn the upgrade. A convincing feature list cannot tell me whether I will want to return next week. Before committing, I want the exact plan, total charge, renewal date and a clear cancellation path. Replika is a reasonable service to investigate for everyday AI companionship; this evidence does not justify promising emotional results or buying the longest plan on someone else's price quote.

Also known as: Replika AI.

Evidence: Source-researched review. Sources checked 2026-09-30. Editorial update 2026-09-30; not a new source check. No paid product test is claimed.

Category: [AI companions](https://theplaydevil.com/ai-companions)

## Who is Replika for?

Best fit: Adults considering everyday AI companionship who want to check the free experience and paid entitlements first

Consider another option if: Anyone seeking a human date, professional care, guaranteed recall or a private offline diary

## What does Replika cost?

Free messaging is documented. Paid prices must be checked in the applicable subscription screen; no single worldwide amount is verified. Recurring plans renew until cancelled.

Price evidence: vendor-stated.

Sources: [Replika Help: Does Replika offer a free trial?](<https://help.replika.com/hc/en-us/articles/4410756581517-Do-you-offer-a-free-trial>); [Replika Help: Replika: choosing a subscription](<https://help.replika.com/hc/en-us/articles/39551043419149-Choosing-a-Subscription>)

Free access documented. Free access is not a promise of unlimited paid features.

## What does the Heat assessment mean?

Primary sources support a plan, cancellation and privacy review; a capability rubric and conversation quality have not been assessed. Unrated is not zero.

## Before you pay: costs and controls

Published purchasing and privacy findings, separate from Heat. A capability score is not a blanket recommendation to buy or a clean bill of health. These are not tested cancellation/deletion outcomes or medical advice.

### Offer clarity

Free and paid plans have separate entitlements; a rebuilt homepage and help descriptions do not establish every account has the same tier mapping or tested conversation quality.

Sources: [Replika: Replika official product presentation](<https://replika.com/>); [Replika Help: Replika: choosing a subscription](<https://help.replika.com/hc/en-us/articles/39551043419149-Choosing-a-Subscription>); [Replika Help: Does Replika offer a free trial?](<https://help.replika.com/hc/en-us/articles/4410756581517-Do-you-offer-a-free-trial>)

### Cost clarity

No current personal checkout price is verified. Check the exact plan, billing period and additional currency purchases before treating a published entitlement as an all-in cost.

Sources: [Replika / Luka, Inc.: Replika terms of service](<https://replika.com/legal/terms/en>); [Replika Help: Replika: choosing a subscription](<https://help.replika.com/hc/en-us/articles/39551043419149-Choosing-a-Subscription>); [Replika Help: What are Replika coins and gems?](<https://help.replika.com/hc/en-us/articles/360054858251-What-are-Coins-Gems>)

### Billing control

Paid plans renew under their purchase conditions. Cancel with the billing channel; deleting the companion or account does not establish subscription cancellation or a refund.

Sources: [Replika Help: How to cancel a Replika subscription](<https://help.replika.com/hc/en-us/articles/360032500012-How-to-cancel-your-subscription>); [Replika Help: Replika refund policy](<https://help.replika.com/hc/en-us/articles/37121950896909-Refund-Policy>); [Replika Help: Why a Replika account deletion can leave billing active](<https://help.replika.com/hc/en-us/articles/37121179315469-Why-did-I-get-billed-after-deleting-my-account>); [Replika Help: Replika account reset and deletion](<https://help.replika.com/hc/en-us/articles/360020449171-How-do-I-reset-my-Replika>)

### Data control

Privacy separates message/profile retention of up to 60 days from account, financial and automatic data kept for a stated minimum ten years. Policy and broad content-licence wording need to be read together; deletion is not immediate universal erasure.

Sources: [Replika / Luka, Inc.: Replika privacy policy](<https://replika.com/legal/privacy/en>); [Replika / Luka, Inc.: Replika terms of service](<https://replika.com/legal/terms/en>)

Findings assessed 2026-09-30.

## What should you know before paying?

This Replika review is for adults considering an AI companion for everyday conversation. I would start with its documented free chat before buying a longer commitment. Published help lists Free Use, Pro, Ultra and Platinum, while the homepage describes a rebuilt product; those pages do not verify the plan menu or price in your account. The purchase screen needs to settle that. The bigger buying trap is confusing access, renewal and deletion: you can still have paid access after cancelling, and removing the app or account does not reliably stop billing. Below, I explain how to check those separately and compare a longer plan without a misleading monthly-equivalent price. This is a source-based assessment, not a paid conversation test, therapy recommendation or security audit.

- The service is for adults aged 18+ and is not medical care or an emergency service. [vendor-stated]
  Sources: [Replika / Luka, Inc.: Replika terms of service](<https://replika.com/legal/terms/en>)

- Published help describes Pro voice tools, Ultra memory functions and a Platinum tier. Account-specific availability and output quality are untested. [vendor-stated]
  Sources: [Replika Help: What is Replika Pro?](<https://help.replika.com/hc/en-us/articles/360032500052-What-is-Replika-Pro>); [Replika Help: What is Replika Ultra?](<https://help.replika.com/hc/en-us/articles/37292892831885-What-is-Replika-Ultra>); [Replika Help: Replika: choosing a subscription](<https://help.replika.com/hc/en-us/articles/39551043419149-Choosing-a-Subscription>)

- Deleting the app or account does not automatically cancel a paid subscription. [vendor-stated]
  Sources: [Replika Help: Why a Replika account deletion can leave billing active](<https://help.replika.com/hc/en-us/articles/37121179315469-Why-did-I-get-billed-after-deleting-my-account>)

- Coins and gems buy customization items in the store; they are separate from choosing a subscription. [vendor-stated]
  Sources: [Replika Help: What are Replika coins and gems?](<https://help.replika.com/hc/en-us/articles/360054858251-What-are-Coins-Gems>)

## Which features are documented?

- Text chat
- Voice
- Character creation

These are documented features, not performance tests. Unlisted features are unconfirmed, not necessarily absent.

Sources: [Replika Help: Does Replika offer a free trial?](<https://help.replika.com/hc/en-us/articles/4410756581517-Do-you-offer-a-free-trial>); [Replika Help: What is Replika Pro?](<https://help.replika.com/hc/en-us/articles/360032500052-What-is-Replika-Pro>)

## Reasons to shortlist it

- A documented free messaging option gives you a starting point before payment
- Published help distinguishes voice, memory and store features
- Billing-origin cancellation routes are available before you subscribe

## What to watch

- No universal checkout price or rebuilt-account plan mapping is verified
- Paid features and conversation quality were not tested
- Account deletion and subscription cancellation are separate actions
- Published retention rules mean closing an account is not instant erasure of every record

## What is Replika, and can you use it for free?

Replika is an AI companion built around conversation and an avatar. Its current homepage presents a rebuilt product for everyday life, with mobile apps. That describes the intended use; a staged conversation on a marketing page is not evidence of reliable memory or the response you will receive.

The free-trial help page says ordinary messaging and avatar customization are free, while a premium trial is not offered. I would use that distinction when deciding whether to pay: trying free chat does not establish that a paid voice feature will suit you. The terms limit the service to adults and say it is not professional healthcare or an emergency service.

Sources: [Replika: Replika official product presentation](<https://replika.com/>); [Replika Help: Does Replika offer a free trial?](<https://help.replika.com/hc/en-us/articles/4410756581517-Do-you-offer-a-free-trial>); [Replika / Luka, Inc.: Replika terms of service](<https://replika.com/legal/terms/en>)

## What do Replika's published paid plans include?

The help centre still describes Free Use, Pro, Ultra and Platinum. Pro's documented everyday tools include voice messaging, background calls, premium voices and avatar options. Ultra adds saved-memory controls and self-reflection features; the claims of more intelligent or emotionally aware replies are the provider's claims, not our measured findings.

The plan comparison places real-time video recognition and additional interaction allowances in Platinum. It lists up to 100 Training Mode uses and 50 Read Replika's Mind messages per week. Do not turn those labels into a claim that an AI has a human inner life. We have not tested what the allowances deliver or when every counter resets.

Ultra's own help article describes an annual plan and inclusion for existing lifetime subscribers. That statement concerns Ultra. I would not assume it promises every future tier. Because the homepage now describes a rebuild, confirm which product version, plan name and entitlements your own purchase screen actually offers. If they differ from this published help, ask support before paying.

Sources: [Replika Help: Replika: choosing a subscription](<https://help.replika.com/hc/en-us/articles/39551043419149-Choosing-a-Subscription>); [Replika Help: What is Replika Pro?](<https://help.replika.com/hc/en-us/articles/360032500052-What-is-Replika-Pro>); [Replika Help: What is Replika Ultra?](<https://help.replika.com/hc/en-us/articles/37292892831885-What-is-Replika-Ultra>); [Replika: Replika official product presentation](<https://replika.com/>)

## How should you compare Replika subscription prices?

Replika refers buyers to the subscription screen and relevant store for prices. I would compare the same plan, account and tax basis, not stitch together an old web price and an unrelated app-store item. Write down the total due now, term length, renewal amount and billing company before looking at any monthly equivalent.

Here is a hypothetical calculation, not a Replika quote: if a comparable annual plan costs 240 currency units and a monthly plan costs 30, the annual commitment equals eight monthly payments. If you stop using it after three months without a refund, its effective cost is 80 per month actually used. An annual price divided by twelve hides that early-exit risk.

Only apply the calculation where both terms are genuinely available for the same entitlement. Some tiers may be annual-only. My choice would depend on repeat use of the service, not just a cheaper-looking monthly equivalent. Keep optional store purchases outside this calculation so you can see the full budget.

Sources: [Replika Help: Replika: choosing a subscription](<https://help.replika.com/hc/en-us/articles/39551043419149-Choosing-a-Subscription>); [Replika Help: What is Replika Ultra?](<https://help.replika.com/hc/en-us/articles/37292892831885-What-is-Replika-Ultra>); [Replika Help: Replika refund policy](<https://help.replika.com/hc/en-us/articles/37121950896909-Refund-Policy>)

## Are Replika coins and gems another subscription?

Replika describes coins and gems as store currencies for personality or appearance items, clothing and room furniture. Some rarer items require gems. That documentation does not make them a verified per-message tariff, and buying an item does not establish a different subscription entitlement.

Keep two budgets: recurring access and optional customization. If you like changing the avatar or room, decide the extra amount separately instead of treating every purchase as part of the subscription price. The reset instructions also say purchased store items cannot be transferred to a newly created companion account. I would check that before treating a cosmetic purchase as portable.

Sources: [Replika Help: What are Replika coins and gems?](<https://help.replika.com/hc/en-us/articles/360054858251-What-are-Coins-Gems>); [Replika Help: Replika account reset and deletion](<https://help.replika.com/hc/en-us/articles/360020449171-How-do-I-reset-my-Replika>)

## How do you cancel Replika and confirm it will not renew?

Start with the receipt: Apple, Google Play, PayPal or a web payment identifies where the bill is managed. Replika documents Settings → Subscription → Cancel subscription for its app/web flow and a separate PayPal automatic-payments path. Store purchases should be checked in the original Apple or Google account. Deleting an app icon is not cancellation.

Use three separate checks. Access: when do the paid features expire? Renewal: does the original biller show cancellation or a next charge? Data: do you also want to remove the companion and request erasure? Save the renewal confirmation before taking the destructive account step.

Replika's help uses a shortcut that treats an Active listing as not cancelled. I would check the renewal details more carefully. Google explicitly says you can retain already-paid access after cancelling. Apple says no Cancel button or a red expiration message indicates cancellation. A working paid feature alone is therefore not proof another charge is scheduled.

Sources: [Replika Help: How to cancel a Replika subscription](<https://help.replika.com/hc/en-us/articles/360032500012-How-to-cancel-your-subscription>); [Replika Help: Why a Replika account deletion can leave billing active](<https://help.replika.com/hc/en-us/articles/37121179315469-Why-did-I-get-billed-after-deleting-my-account>); [Google Play Help: Google Play: cancellation and access through the paid period](<https://support.google.com/googleplay/answer/7018481>); [Apple Support: Apple: cancel a subscription and identify cancellation](<https://support.apple.com/en-us/118428>)

## Can you get a Replika refund after cancelling?

Replika's ordinary refund policy treats a completed digital purchase as final and does not promise repayment for either used time or the remaining period. It directs Apple and Google purchases to their respective stores. Cancelling future renewal is therefore not the same request as getting the current payment back.

The terms preserve applicable legal exceptions, including qualified withdrawal wording. I would not turn the help page into a claim that nobody can ever get a refund, or turn a country's withdrawal period into a guaranteed trial. The purchase channel, consent and circumstances matter. Keep the receipt and describe a billing error accurately to the responsible company; we have not tested a refund request.

Sources: [Replika Help: Replika refund policy](<https://help.replika.com/hc/en-us/articles/37121950896909-Refund-Policy>); [Replika / Luka, Inc.: Replika terms of service](<https://replika.com/legal/terms/en>)

## Is Replika private, and what happens to your data?

The May 2026 privacy policy says conversation content is not used for advertising. It still permits third-party model processing for replies and internal improvement using anonymized portions. It asks users not to supply sensitive or other people's personal data. I would not treat the chat as an offline diary. March's terms also contain a broader content licence for marketing; that tension deserves clarification rather than an absolute confidentiality promise.

Retention depends on the record: the policy gives profile and message processing up to 60 days after termination, but account, financial and automatically collected data a minimum ten-year period, with other lawful grounds also described. This is not a promise that everything vanishes at day 60. Data requests can go to my@replika.com; ask what remains and why. Published policy is not an audit of actual handling.

Sources: [Replika / Luka, Inc.: Replika privacy policy](<https://replika.com/legal/privacy/en>); [Replika / Luka, Inc.: Replika terms of service](<https://replika.com/legal/terms/en>)

## What do you lose when you delete or reset a Replika?

Replika's reset instructions say a fresh companion requires deleting the current account and creating another. They describe permanent loss of the companion's profile, chat history, photos, progress, memories and store items. Store items cannot transfer. The article also warns that a web subscription bought through Stripe cannot be restored to a new account.

I would resolve the bill and save any permitted records I need before deleting. The companion disappearing from the app and the company's retention of business records are different questions. Use the privacy request if you need an answer about retained data, and verify subscription cancellation separately. None of those steps was performed for this review.

Sources: [Replika Help: Replika account reset and deletion](<https://help.replika.com/hc/en-us/articles/360020449171-How-do-I-reset-my-Replika>); [Replika Help: Why a Replika account deletion can leave billing active](<https://help.replika.com/hc/en-us/articles/37121179315469-Why-did-I-get-billed-after-deleting-my-account>); [Replika / Luka, Inc.: Replika privacy policy](<https://replika.com/legal/privacy/en>)

## Who should compare an alternative before paying?

If your priority is exploring different fictional characters rather than building familiarity with one companion, I would compare Character.AI's published free and paid options. Our review separates its styles, memory controls and allowances. That is a different product choice, not proof its replies are better.

If you want a human connection that might become a date, Hinge belongs to that category instead. Its documented free matching and messaging do not promise a reply or a meeting. Decide which experience you want first. For everyday AI conversation, Replika's free option leaves room to make that decision before a recurring bill is involved.

Sources: [Character.AI Help: Character.AI Free, lite and c.ai+ comparison](<https://support.character.ai/hc/en-us/articles/56173313531675-About-c-ai-lite>); [Hinge Help Center: Hinge subscription and purchase benefits](<https://help.hinge.co/hc/en-us/articles/38014282744595-Subscription-and-Purchase-Benefits>); [Replika Help: Does Replika offer a free trial?](<https://help.replika.com/hc/en-us/articles/4410756581517-Do-you-offer-a-free-trial>)

### Full reviews of these options

- [Character.AI: Adults who want to try fictional character chat before choosing a paid plan](https://theplaydevil.com/reviews/character-ai)
- [Hinge: Adults who want real-person dating with profile-specific conversation starters](https://theplaydevil.com/reviews/hinge)

## What should you check for your country?

Confirm current local availability, age requirements, checkout currency, renewal and cancellation with the provider. English content does not establish worldwide access or legal clearance. [Country buying checklist](https://theplaydevil.com/guides/adult-platform-availability-by-country).

## What this page is based on

Product claims are attributed to their publishers. Reading a source is not a hands-on test.

- [Replika official product presentation](<https://replika.com/>) — Replika; accessed 2026-09-30. Current homepage describes a rebuilt everyday AI companion. Marketing examples are not tests or proof of a particular account's plan menu.
- [Replika terms of service](<https://replika.com/legal/terms/en>) — Replika / Luka, Inc.; accessed 2026-09-30. Displayed March 30, 2026. Adult eligibility, non-medical scope, qualified refunds and content licence read. No agreement accepted.
- [Replika privacy policy](<https://replika.com/legal/privacy/en>) — Replika / Luka, Inc.; accessed 2026-09-30. Displayed May 27, 2026. Processing and retention promises, not a security or erasure test.
- [Replika: choosing a subscription](<https://help.replika.com/hc/en-us/articles/39551043419149-Choosing-a-Subscription>) — Replika Help; accessed 2026-09-30. Published Free/Pro/Ultra/Platinum descriptions. Prices are referred to the subscription screen; no account-specific quote observed.
- [What is Replika Pro?](<https://help.replika.com/hc/en-us/articles/360032500052-What-is-Replika-Pro>) — Replika Help; accessed 2026-09-30. Pro voice, avatar and paid capability descriptions; no measured response quality or feature availability test.
- [What is Replika Ultra?](<https://help.replika.com/hc/en-us/articles/37292892831885-What-is-Replika-Ultra>) — Replika Help; accessed 2026-09-30. Annual Ultra, memory functions and stated inclusion with a lifetime subscription. No entitlement inferred for differently named or future plans.
- [Does Replika offer a free trial?](<https://help.replika.com/hc/en-us/articles/4410756581517-Do-you-offer-a-free-trial>) — Replika Help; accessed 2026-09-30. Documents free chat and avatar customization while saying a premium free trial is not offered. Limits/account eligibility not tested.
- [How to cancel a Replika subscription](<https://help.replika.com/hc/en-us/articles/360032500012-How-to-cancel-your-subscription>) — Replika Help; accessed 2026-09-30. Billing-origin instructions, web/app settings and PayPal route. Active-status shorthand checked against primary Apple/Google guidance.
- [Replika refund policy](<https://help.replika.com/hc/en-us/articles/37121950896909-Refund-Policy>) — Replika Help; accessed 2026-09-30. Ordinary no-refund position and separate app-store handling; not a determination of a reader's statutory rights.
- [Why a Replika account deletion can leave billing active](<https://help.replika.com/hc/en-us/articles/37121179315469-Why-did-I-get-billed-after-deleting-my-account>) — Replika Help; accessed 2026-09-30. Explicitly separates deleting an account/app from cancelling a subscription. No billing action performed.
- [Replika account reset and deletion](<https://help.replika.com/hc/en-us/articles/360020449171-How-do-I-reset-my-Replika>) — Replika Help; accessed 2026-09-30. Describes irreversible companion/history/item loss and Stripe subscription restoration restriction. Not proof of immediate backend erasure.
- [What are Replika coins and gems?](<https://help.replika.com/hc/en-us/articles/360054858251-What-are-Coins-Gems>) — Replika Help; accessed 2026-09-30. Store customization currencies; no verified paid-message tariff or cash-redemption claim.
- [Apple: cancel a subscription and identify cancellation](<https://support.apple.com/en-us/118428>) — Apple Support; accessed 2026-09-30. Published September 29, 2026. Apple describes absence of a Cancel button or a red expiration message as cancellation indicators.
- [Google Play: cancellation and access through the paid period](<https://support.google.com/googleplay/answer/7018481>) — Google Play Help; accessed 2026-09-30. Google distinguishes continued paid-period access from future renewal. General store guidance, not a Replika account test.
- [Character.AI Free, lite and c.ai+ comparison](<https://support.character.ai/hc/en-us/articles/56173313531675-About-c-ai-lite>) — Character.AI Help; accessed 2026-09-29. Updated September 22, 2026. US lite $4.99 monthly or $2.49 weekly, regional variation, renewable subscription and plan entitlements. Older free-style names are superseded by the September 28 rollout announcement. No checkout observed.
- [Hinge subscription and purchase benefits](<https://help.hinge.co/hc/en-us/articles/38014282744595-Subscription-and-Purchase-Benefits>) — Hinge Help Center; accessed 2026-09-29. Updated August 24, 2026. Current tier entitlements; free daily Likes described as limited, not a fixed universal number. No account or purchase test.

## Disclosure and next steps

Play Devil may earn commissions from eligible website links. Commissions do not change editorial scores. This representation links to review pages, not affiliate tracking destinations. Prices, availability and age requirements depend on the provider's current local terms.

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